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UK Corporate Games Extends Partnership with Sports Hub Group: 3 more years of New Balance kit

The UK Corporate Games is delighted to announce the extension of its exciting partnership with Sports Hub Group; meaning an additional three years of team kit supplied from global brand, New Balance Teamsports.

This exciting development reaffirms the commitment to providing participating companies with high-quality, branded sports apparel for their teams’ participation across all sports. Based in the city centre, Sports Hub Group (New Balance Teamsports) are enthusiastic about the 2024 Games in Leeds and excited to be entering their own staff into different sports over the weekend.

Over the years, the UK Corporate Games has brought together businesses of all sizes to promote team building, fitness, and employee well-being. In recent years, the Games has been greatly attributed to the exceptional quality of sports apparel provided by New Balance Teamsports. With major companies supporting the brand, including Virgin Atlantic, Safran, Balfour Beatty, Lisi Aerospace and SCC.

Sports Hub Group, a national powerhouse in team sports licensing, have been a valued partner of the UK Corporate Games, ensuring that participants not only have the opportunity to compete at their best but also look and feel their best while doing so. The extended partnership promises to continue delivering high-quality, branded sportswear to companies and their teams, enhancing the overall experience of the event.

“We are thrilled to announce the continuation of our partnership with Sports Hub Group,” said Ryan Johnson, Sport Director and Communications. “This collaboration has been pivotal in providing companies with a high-quality and affordable option for company kit, and we are excited to offer participating companies and their teams another three years of top-class sports apparel.”

SHG have been equally enthusiastic about extending the partnership and supplying New Balance kit for another 3 years. Mike Humble, Head of Group Sales, expressed his excitement, stating, “At Sports Hub Group, we believe in the power of sport to inspire and unite people. Our partnership with the UK Corporate Games aligns perfectly with this belief, and we are proud to continue providing high-performance apparel that supports participants’ success.”

“We would like to extend an open invitation to companies taking part in the 2024 games, to our office and showroom in Leeds. We have everything you need whether its Netball, Badminton or Dragon Boat racing!”

The extended partnership between the UK Corporate Games and Sports Hub Group reaffirms their shared commitment to promoting active lifestyles, teamwork, and employee engagement among businesses across the UK.

For more information about New Balance Teamsports or to discuss your kit requirements, please visit https://www.newbalanceteam.co.uk/contact-us or email [email protected]


About Sports Hub Group:

At Sports Hub Group, we are a one-stop solution for quick-to-market white-label clothing, branded merchandise and global teamsport licensing. We have over 20 years experience in the sportswear sector supplying clients covering a multitude of different sectors, from grassroots level teams right through to professional teams and National Governing bodies.

Our journey with New Balance began in 2016. From small beginnings, we have grown the teamsports division to where it stands today – a custom-built building, in-house production and warehousing and a team of over 55 people. Our clients include the ECB, Cardiff City Football Club, British Cycling, The Gym Group and Ineos.

To find out more, visit our website www.sportshubgroup.com



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